The purpose of this document is to share company values and working culture.
⏰Last updated: July 23rd, 2019.
People spend most of their lifetime in the same office with the same people. andcards teaches people they can work from anywhere, be free from office hierarchy and walls.
💡 andcards is about emotions and experience of freedom to choose a lifestyle you want.
Our mission is to make coworking spaces people love.
To be free from societal norms, prejudgements, superstitions, and limitations, we need to foster creativity, unlimited thinking, and challenge spirit. To achieve progress through creative freedom, we must free ourselves from routines. That means our living and working spaces must adapt to our needs, to be self-managing and time-saving. This is where andcards comes in — with intelligent software we make coworking spaces distraction-free and adapt to the way we work.
💎 Perfectionist — completing work to the highest standards of quality.
❤️ Empathetic — genuinely caring about each other and customers.
🧠 Responsible — caring about work and deeply understanding its goal.
💬 Transparent — work and communicate openly.
✋ Honest — acknowledge problems and find solutions openly.
Igor & Ross were tired of working in a walled office for many years. To be free from walls and work anywhere, they found a team of like-minded people and started working on a side project. After a period of experimentation, trials and errors, the founders decided to join the coworking movement and built andcards.
We have two main products: andcards Suite and andcards Kiosk.
andcards Suite is a coworking space management software service. Suite is available as a mobile and web app, as well as white-label.
andcards Kiosk is a meeting room display app. Kiosk is available on app stores:
Our goal is to boost cowering space profit. andcards is helping build a highly efficient automated coworking space and simplify processes for removing inefficiencies that reduce profit.
We at andcards focus on 3 key areas:
🕑 Bookings — booking software system + access and presence control with IoT
👥 Community — a central hub of coworking members, plans, and means of communication
➕ Added Value — boosting coworking brand with white label and additional services, such as benefits
We developed a unique andcards brand identity that is composed of several elements:
All brand elements are public and downloadable on andcards Brand Portal on Lingo. Make sure to apply them accurately and consistently to transcend our brand principles.
If you need screenshots, you can download them on andcards Resources on Figma page.
English (U.S.) is the official language for all andcards internal written and verbal communications. One-on-one internal written communications are also in English, because sometimes it's necessary to forward a conversation. Use of another language is only allowed in the following cases:
We use a variety of software tools and services to work. When you sign up for team services, make sure to include:
Google account is for team productivity. We use it mainly for:
Themeon toolbar →
Import themeat the bottom of sidebar → search for
Slack is our main communication tool. Join it using your G Suite account and fill in details in your profile. Tips to get the most out of Slack:
Trello is our core project management tool. Here are some tips on how we use it:
HubSpot is our main sales and marketing tool. Get the most out of HubSpot:
We use modern JS version and following development tools to build our products:
The most up-to-date andcards technology stack is on Stackshare.
|Tool||Who has access||Admin|
|AWS||Developers||Rostyslav Khanas, Oleksandr Prokhorov|
|Google Play Store||Developers||Rostyslav Khanas|
|App Store Connect||Developers||Rostyslav Khanas|
|Hiptest||Testers||Rostyslav Khanas, Taras Chervinka|
Marketing efforts focus on popularizing our brand values, lifestyle and how our products could enable a happier life. Sales process is designed to create value for customers through andcards products, and in return get a transaction.
|Tool||Who has access||Admin|
|HubSpot||Sales & Marketing||Igor Dzhebyan|
|Google Analytics||Everyone||Igor Dzhebyan, Rostyslav Khanas|
|Kakao Plus Friends||Marketing||Igor Dzhebyan|
|Naver Blogs||Marketing||Igor Dzhebyan|
Our prospective customers go through various milestones as they find out and consider andcards products. To track these milestones, we classify customer progress into four levels:
Prospect → Lead → Opportunity → Customer
Normally we approach all deals in the following steps:
|Stage||Level||Win Probability||What to Do|
|Introduction Made||Prospect||10%||Make a discovery call/email with prospects to determine if there is opportunity for business.Schedule a meeting if there is an opportunity to pursue.|
|Demo Scheduled/Held||Prospect||30%||Discover as much information about prospect as possible (residents, rooms, existing systems, plans, etc.)Share our company values.Show a demo at a meeting and offer a trial period.|
|Trial Deployed||Lead||40%||Prepare and deploy a trial.Ensure trial is activated and fully used.Schedule additional meetings to go through trial (optional)|
|Trial (1+ Week)||Lead||50%||Confirm trial success.Schedule a meeting with a decision-maker to discuss results of a trial.|
|Decision-Maker Bought In||Opportunity||80%||Prepare and send a contract.Agree on business terms and pricing.|
|Contract Signed||Opportunity||90%||Prepare and send electronic tax invoice.Ensure the payment is received.|
|Payment Made||Customer||Won||Schedule an education meeting with staff.Print and distribute workspace tag labels.|
|Closed Lost||-||Lost||Collect as much information as possible why customer decided not to choose andcards.|
Records for each stage are created on HubSpot. Make sure to:
You can read more about our sales process in Sales Playbook.
Everybody wants to improve wellbeing, to grow professionally and to realize personal goals. At the same time, we should be mindful of our company's health and growth. Personal welfare should be balanced with team achievements, and reflect the company situation. To promote transparency and honesty in andcards, and to explain you about your benefits, welfare and future opportunities, we designed this employee compensation system.
We care about you and want to give you stable employment with encouraging and reasonable compensation. After a 2-3 month test period, you will sign a 1-year contract. Think of the contract between andcards and you as a win-win partnership in which you together with other team members put all energy towards achieving company goals, and receive a portion of company wealth in return.
The overall formula for calculating your personal compensation is as follows:
the base +
loyalty bonus +
performance bonus +
profit sharing bonus
Below, we explain each variable in detail.
This is your basic monthly income. The amount depends on: (a) a number of years of relevant work experience, and (b) industry-specific income level in your country. This is a current base compensation table:
|Years of Work Experience||🇺🇦 Software Engineering||🇺🇦 Quality Assurance||🇺🇦 Sales||🇨🇱 Sales|
All figures are in USD before taxes. The base compensation is updated once a year by the board of directors, with data from public sources (for example, DOU.ua).
Sales representatives have additional bonus — 100% of the second month’s payment of every closed contract, without any cap or limit.
The longer you work for andcards, the more you earn. The formula for calculating your monthly loyalty bonus is simple:
monthly base ∗
years at andcards ∗
% loyalty rate
Currently, the loyalty rate is 3%. For example, if you're an engineer who worked at andcards for 6 years, your monthly loyalty bonus will be:
3,000,000 ∗ 6 ∗ 3% = 540,000
The loyalty bonus is given every month together with your compensation transfer during active contract. The rate is determined by the board of directors, and can be increased or decreased depending on company situation.
Your performance matters. If you work hard, and achieve good results, we will recognize your achievements with a monthly performance bonus. The amount is as follows:
|Bronze 🥉||-||All personal tasks and goals achieved successfully|
|Silver 🥈||+5%||You excelled at your tasks and overachieved all goals|
|Gold 🥇||+10%||Your results are breathtaking and deserve to be celebrated company-wide|
The specific personal tasks and goals are set with each of you individually during an interview with your supervisor. The supervisor will also assess your performance within the term specified in your contract, and inform the grade to you and finance manager.
This performance bonus is given every month together with your compensation transfer during active contract. The rate is determined by the board of directors, and can be increased or decreased depending on company situation.
How well you work in a team and your efforts towards overall company success will also impact your compensation. Your interaction with others, the synergies you create, help our company become more efficient, and earn more profits. Here's the formula:
% of company profits /
total employees =
your profit sharing bonus
Currently, we set the total budget for team performance bonus as 5% of total profits. For example, if our company has 7 employees and we make pure profit of ₩140,000,000, then each employee can receive 140,000,000∗5%/7=1,000,000 won.
The percentage of total profits is determined by the board of directors, and depends on actual profits. Obviously, if we have no profits, then your bonus is equal to zero. In essence, the profits are total revenues minus total expenses. If we want to maximize the team bonus, we should all strive to decrease unnecessary company expenses and contribute to increasing sales revenue.
Our company lives on a different calendar called a "fiscal year," which is similar to a regular calendar year. Each company sets a fiscal year end — a day when our profits for past year are calculated. The profit sharing bonus is given once on a fiscal year end. Note that in order to receive profit sharing bonus, you need to work for andcards for at least 6 months before the fiscal year end day, and have an active contract as of the fiscal year end day. If you breach your employment contract, or terminate it before it ends, you will not receive this bonus.
Here's an example for software engineer who worked for andcards for 4 years after graduating a university. Every month, the engineer will receive base + loyalty + performance compensation. The compensation following the fiscal year end will include profit sharing bonus. Assuming individual performance as silver grade and company's total profits of ₩140,000,000, the compensation would be:
2,100,000 + (2,100,000 ∗ 3% ∗ 4) + (2,100,000 ∗ 10%) = 2,562,000 (monthly) + 1,000,000 (once)
The benefits of working with andcards do not stop at your monthly compensation. We want to share with you the company itself. If you want to participate in ESOP ("Employee Share Ownership Plan"), you will get an option to purchase company stock at a fixed (and usually very low) price. Once our company increases its value, a few years later you can sell this stock with a huge profit margin. Reach out to Igor for information on shares outstanding and the most recent valuations.
Maintaining a good work/life balance is essential to a happy life. We give unlimited days off allowances and encourage everyone to take a time off. Yes, it’s truly unlimited and no questions asked. Taking some rest and refreshing minds helps to recharge batteries and come back to work more prepared than ever!
out of officehours. If you are dealing with customers or provide emergency response, you must make sure that requests are being forwarded to a person who steps in during your absence.
We encourage you to work remotely from a coworking space. Every team member has unlimited remote hours. Make sure you have a reliable internet connection capable of a Google Meet video call and a distraction-free environment.
We are against all forms of harassment based on gender, age, nationality, sexual orientation, race, social status, and any other factor. If you feel like you've been discriminated or witnessed discrimination, contact Igor or Ross for assistance.