andcards Handbook

The purpose of this document is to share company values and working culture.

⏰Last updated: July 23rd, 2019.

Who We Are

People spend most of their lifetime in the same office with the same people. andcards teaches people they can work from anywhere, be free from office hierarchy and walls.

💡 andcards is about emotions and experience of freedom to choose a lifestyle you want.

Mission

Our mission is to make coworking spaces people love.

To be free from societal norms, prejudgements, superstitions, and limitations, we need to foster creativity, unlimited thinking, and challenge spirit. To achieve progress through creative freedom, we must free ourselves from routines. That means our living and working spaces must adapt to our needs, to be self-managing and time-saving. This is where andcards comes in — with intelligent software we make coworking spaces distraction-free and adapt to the way we work.

Values

💎 Perfectionist — completing work to the highest standards of quality.

❤️ Empathetic — genuinely caring about each other and customers.

🧠 Responsible — caring about work and deeply understanding its goal.

💬 Transparent — work and communicate openly.

✋ Honest — acknowledge problems and find solutions openly.

Story

Igor & Ross were tired of working in a walled office for many years. To be free from walls and work anywhere, they found a team of like-minded people and started working on a side project. After a period of experimentation, trials and errors, the founders decided to join the coworking movement and built andcards.

Products

We have two main products: andcards Suite and andcards Kiosk.

andcards Suite is a coworking space management software service. Suite is available as a mobile and web app, as well as white-label.

andcards Kiosk is a meeting room display app. Kiosk is available on app stores:

What makes us different

Our goal is to boost cowering space profit. andcards is helping build a highly efficient automated coworking space and simplify processes for removing inefficiencies that reduce profit.

We at andcards focus on 3 key areas:

🕑 Bookings — booking software system + access and presence control with IoT

👥 Community — a central hub of coworking members, plans, and means of communication

➕ Added Value — boosting coworking brand with white label and additional services, such as benefits

Company Identity

We developed a unique andcards brand identity that is composed of several elements:

All brand elements are public and downloadable on andcards Brand Portal on Lingo. Make sure to apply them accurately and consistently to transcend our brand principles.

If you need screenshots, you can download them on andcards Resources on Figma page.

How We Work

Language

English (U.S.) is the official language for all andcards internal written and verbal communications. One-on-one internal written communications are also in English, because sometimes it's necessary to forward a conversation. Use of another language is only allowed in the following cases:

Tools & Tips

We use a variety of software tools and services to work. When you sign up for team services, make sure to include:

G Suite

Google account is for team productivity. We use it mainly for:

Slack

Slack is our main communication tool. Join it using your G Suite account and fill in details in your profile. Tips to get the most out of Slack:

Trello

Trello is our core project management tool. Here are some tips on how we use it:

HubSpot

HubSpot is our main sales and marketing tool. Get the most out of HubSpot:

Engineering

Engineering Tech Stack

We use modern JS version and following development tools to build our products:

andcards Backend

andcards Suite

andcards Kiosk

The most up-to-date andcards technology stack is on Stackshare.

Engineering Software Stack

Tool Who has access Admin
Github Developers Rostyslav Khanas
AWS Developers Rostyslav Khanas, Oleksandr Prokhorov
Google Play Store Developers Rostyslav Khanas
App Store Connect Developers Rostyslav Khanas
Sentry Developers Rostyslav Khanas
Hiptest Testers Rostyslav Khanas, Taras Chervinka

Marketing & Sales

Marketing efforts focus on popularizing our brand values, lifestyle and how our products could enable a happier life. Sales process is designed to create value for customers through andcards products, and in return get a transaction.

Marketing Outline

andcards Suite

Business Software Stack

Tool Who has access Admin
HubSpot Sales & Marketing Igor Dzhebyan
Google Analytics Everyone Igor Dzhebyan, Rostyslav Khanas
Facebook Marketing Igor Dzhebyan
LinkedIn Marketing Igor Dzhebyan
Kakao Plus Friends Marketing Igor Dzhebyan
Naver Blogs Marketing Igor Dzhebyan

Customer Lifecycle

Our prospective customers go through various milestones as they find out and consider andcards products. To track these milestones, we classify customer progress into four levels:

Prospect → Lead → Opportunity → Customer

Normally we approach all deals in the following steps:

Stage Level Win Probability What to Do
Introduction Made Prospect 10% Make a discovery call/email with prospects to determine if there is opportunity for business.Schedule a meeting if there is an opportunity to pursue.
Demo Scheduled/Held Prospect 30% Discover as much information about prospect as possible (residents, rooms, existing systems, plans, etc.)Share our company values.Show a demo at a meeting and offer a trial period.
Trial Deployed Lead 40% Prepare and deploy a trial.Ensure trial is activated and fully used.Schedule additional meetings to go through trial (optional)
Trial (1+ Week) Lead 50% Confirm trial success.Schedule a meeting with a decision-maker to discuss results of a trial.
Decision-Maker Bought In Opportunity 80% Prepare and send a contract.Agree on business terms and pricing.
Contract Signed Opportunity 90% Prepare and send electronic tax invoice.Ensure the payment is received.
Payment Made Customer Won Schedule an education meeting with staff.Print and distribute workspace tag labels.
Closed Lost - Lost Collect as much information as possible why customer decided not to choose andcards.

Records for each stage are created on HubSpot. Make sure to:

You can read more about our sales process in Sales Playbook.

Welfare

Everybody wants to improve wellbeing, to grow professionally and to realize personal goals. At the same time, we should be mindful of our company's health and growth. Personal welfare should be balanced with team achievements, and reflect the company situation. To promote transparency and honesty in andcards, and to explain you about your benefits, welfare and future opportunities, we designed this employee compensation system.

Employment Contract

We care about you and want to give you stable employment with encouraging and reasonable compensation. After a 2-3 month test period, you will sign a 1-year contract. Think of the contract between andcards and you as a win-win partnership in which you together with other team members put all energy towards achieving company goals, and receive a portion of company wealth in return.

Salary Formula

The overall formula for calculating your personal compensation is as follows:

the base + loyalty bonus + performance bonus + profit sharing bonus

Below, we explain each variable in detail.

Base Salary

This is your basic monthly income. The amount depends on: (a) a number of years of relevant work experience, and (b) industry-specific income level in your country. This is a current base compensation table:

Years of Work Experience 🇺🇦 Software Engineering 🇺🇦 Quality Assurance 🇺🇦 Sales 🇨🇱 Sales
No experience $400 $350 $400 $600
1 year $800 $550 $600 $800
2 years $1200 $800 $800 $1000
3 years $1650 $1100 $1000 $1200
4 years $2100 $1400 $1200 $1400
5 years $2550 $1700 $1400 $1600
6 years $3000 $2000 $1600 $1800

All figures are in USD before taxes. The base compensation is updated once a year by the board of directors, with data from public sources (for example, DOU.ua).

Sales representatives have additional bonus — 100% of the second month’s payment of every closed contract, without any cap or limit.

Loyalty Bonus

The longer you work for andcards, the more you earn. The formula for calculating your monthly loyalty bonus is simple:

monthly baseyears at andcards% loyalty rate

Currently, the loyalty rate is 3%. For example, if you're an engineer who worked at andcards for 6 years, your monthly loyalty bonus will be:

3,000,000 ∗ 6 ∗ 3% = 540,000

The loyalty bonus is given every month together with your compensation transfer during active contract. The rate is determined by the board of directors, and can be increased or decreased depending on company situation.

Performance Bonus

Your performance matters. If you work hard, and achieve good results, we will recognize your achievements with a monthly performance bonus. The amount is as follows:

Grade The Amount Criteria
Bronze 🥉 - All personal tasks and goals achieved successfully
Silver 🥈 +5% You excelled at your tasks and overachieved all goals
Gold 🥇 +10% Your results are breathtaking and deserve to be celebrated company-wide

The specific personal tasks and goals are set with each of you individually during an interview with your supervisor. The supervisor will also assess your performance within the term specified in your contract, and inform the grade to you and finance manager.

This performance bonus is given every month together with your compensation transfer during active contract. The rate is determined by the board of directors, and can be increased or decreased depending on company situation.

Profit Sharing Bonus

How well you work in a team and your efforts towards overall company success will also impact your compensation. Your interaction with others, the synergies you create, help our company become more efficient, and earn more profits. Here's the formula:

% of company profits / total employees = your profit sharing bonus

Currently, we set the total budget for team performance bonus as 5% of total profits. For example, if our company has 7 employees and we make pure profit of ₩140,000,000, then each employee can receive 140,000,000∗5%/7=1,000,000 won.

The percentage of total profits is determined by the board of directors, and depends on actual profits. Obviously, if we have no profits, then your bonus is equal to zero. In essence, the profits are total revenues minus total expenses. If we want to maximize the team bonus, we should all strive to decrease unnecessary company expenses and contribute to increasing sales revenue.

Our company lives on a different calendar called a "fiscal year," which is similar to a regular calendar year. Each company sets a fiscal year end — a day when our profits for past year are calculated. The profit sharing bonus is given once on a fiscal year end. Note that in order to receive profit sharing bonus, you need to work for andcards for at least 6 months before the fiscal year end day, and have an active contract as of the fiscal year end day. If you breach your employment contract, or terminate it before it ends, you will not receive this bonus.

Example Calculation

Here's an example for software engineer who worked for andcards for 4 years after graduating a university. Every month, the engineer will receive base + loyalty + performance compensation. The compensation following the fiscal year end will include profit sharing bonus. Assuming individual performance as silver grade and company's total profits of ₩140,000,000, the compensation would be:

2,100,000 + (2,100,000 ∗ 3% ∗ 4) + (2,100,000 ∗ 10%) = 2,562,000 (monthly) + 1,000,000 (once)

Stock Options

The benefits of working with andcards do not stop at your monthly compensation. We want to share with you the company itself. If you want to participate in ESOP ("Employee Share Ownership Plan"), you will get an option to purchase company stock at a fixed (and usually very low) price. Once our company increases its value, a few years later you can sell this stock with a huge profit margin. Reach out to Igor for information on shares outstanding and the most recent valuations.

Work/Life Balance

Unlimited Day Off

Maintaining a good work/life balance is essential to a happy life. We give unlimited days off allowances and encourage everyone to take a time off. Yes, it’s truly unlimited and no questions asked. Taking some rest and refreshing minds helps to recharge batteries and come back to work more prepared than ever!

Unlimited Remote

We encourage you to work remotely from a coworking space. Every team member has unlimited remote hours. Make sure you have a reliable internet connection capable of a Google Meet video call and a distraction-free environment.

Anti-harassment

We are against all forms of harassment based on gender, age, nationality, sexual orientation, race, social status, and any other factor. If you feel like you've been discriminated or witnessed discrimination, contact Igor or Ross for assistance.